Creating a Social Business to Drive Profitability

In today’s competitive business environment, existing and potential customers are changing the way they research, purchase and engage with organizations across all industries. As a result, they’ve not only become more savvy than ever, but rely more heavily on their social graph for their purchase and loyalty decisions.

The transformation to become a social business takes planning and commitment, but those that do, realize tremendous business results. Social businesses have the ability to deliver the right information at the right time to the right person in the right channel.

Mobilebits Pringo Connect delivers a complete customer experience platform to improve organizational responsiveness and intensify customer loyalty. Designed for easy integration with existing hardware and systems and developed for extensibility, Pringo Connect empowers business to deliver on what Forrester defines as the critical components of a (CXM) Customer Experience Management platform; delivery of dynamic, targeted, consistent content, offers, products, and interactions across digitally enabled consumer touch points.

The Forrester Wave: Web Content Management for Online Customer Experience, Q3 2011, Forrester Research, Inc., July 2011.